Destination East: The Can't-Miss Event for Planners Booking Business in the East

More than 40 suppliers from Florida to Maine will meet one-on-one with planners interested in bringing their groups to the region.

The 2022 Destination East event will be held at the newly renovated Desmond Hotel in Albany, N.Y.
The 2022 Destination East event will be held at the newly renovated Desmond Hotel in Albany, N.Y. Photo Credit: The Desmond Hotel

The Eastern region has always been a popular pick for meeting planners looking to book group business. It's easy to see why, with data showing 58 percent of the U.S. population lives east of the Mississippi. 

Accessibility is a major draw for the Eastern region, which is home to some of the nation's largest airport and Amtrak hubs, in addition to its extensive drive-in market. 

Planners booking business here have a range of top destinations at their disposal — from major cities and coastal beaches to the Appalachian Mountains. Northstar's Destination East event, to be held Oct. 19-21 at The Desmond Hotel in Albany, N.Y., will provide planners with the unique opportunity to meet one-on-one with more than 40 suppliers from throughout the region.

The hosted-buyer event will connect planners and suppliers for three days of networking, education and planning for future business. As an added bonus, all planners will be gifted a Seiko watch and will have the chance to win domestic flight vouchers from Delta Air Lines.

For additional details or to register your interest in Destination East, click here. View Northstar's event calendar to see the full lineup of other upcoming meetings.